Viva Magenta is Pantone's colour of the year for 2023

April 20,2024

A hot shade of pink, reminiscent of blush or lips and called Viva Magenta, has been predicted to be the colour of 2023 by the American colour company Pantone.

Pantone Color of the Year 2023

Pantone Names 'Viva Magenta' 2023's Color of the Year –

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Pantone's Unconventional 2023 Color of the Year: Viva Magenta - JCK

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Introducing Pantone's 2023 color of the year—welcome to the

The 2023 Color of the Year and Weaving with Viva Magenta

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CREB® Viva Magenta