Moose Toys' Domination of Special Feature Plush Category Continues; Announces Two New Innovation Sensations to Continue Impressive Streak

June 09,2024

Moose Toys, a leading innovator in the toy industry, continues to dominate the Special Feature Plush category. According to NPD, Moose kept its hold on the top four spots in the category throughout the holiday season with Magic Mixies Magical Crystal Ball, Little Live Pets Mama Surprise, last year's mega hit Magic Mixies Magic Cauldron, and Dance and Play Bluey, respectively[1]. Enter 2023 and the toymaker is making clear its intention to retain category leadership, announcing today two new inno.
Moose Toys, a leading innovator in the toy industry, continues to dominate the Special Feature Plush category. According to NPD, Moose kept its hold on the

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You can't help but have fun memories with this adorable Melvin the Moose. Share your most sincere moments with this sweet moose! Your new cuddly soft 8? animal will be the envy of your friends! Enjoy unparalleled softness and hugability. Our animals come with a reseal-able pouch on their back, allowing for access to the stuffing so you can adjust the firmness level of your furry friend.

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